Rock Stars Don’t Sleep

Neither should you.

Last year I learned the The Secret to Overnight Success and I’m going to share it with you in this post.   You’re not going to believe how simple it is.  After discovering this secret I was able to increase daily traffic to my site almost instantly.  Take a look at the image below to see for yourself.

You can be a Rock Star too…

This time of year people tend to “sleep.”  While they’re winding down for the holidays I encourage you to give up sleeping and start acting like a Rock Star.

All you have to do to increase your daily traffic is….

Drum roll please.

Post more content.  In the image above you can see (where the arrow is pointing) that my daily traffic went up as a result of my increased posting frequency.  By writing more posts in December I was able to push more traffic, catch more keywords, and get more people visiting my site daily.  It’s not rocket surgery, you can do it- all you need is some good ideas and tools.

If you usually post once per week, try twice or three times per week.  One thing I can guarantee you, if you follow this simple strategy you will get more traffic.

The Rock Star Tool Kit

Before you start bitching about your lack of time or how hard it is to create content I want to introduce you to some tools and ideas to create and distribute content like a Rock Star.

  1. Write a series:  Got a lot to say on a topic – don’t put it all into one post, break it up into a series.  As long as each post is at least 250 words there should be enough substance to keep your readers interested.  Here’s a sample series I did last year on using New Media Marketing.
  2. Use your Smart Phone – Just in case you didn’t know it, I’m a big fan of Mobile Marketing.  It’s so easy to use your phone to take a photo, and then email it to Posterous so it’ll update all your social accounts.  Voila, taking pictures from your Smart Phone has just become content.
  3. Use Radio: If you don’t like to write, or just love to talk then you should try out Blog Talk Radio.  Just sign up for an account, post a show, call in and you’re instantly Howard Stern (or someone else if you prefer.)
  4. Be Lazy:  The secret to online influence is your ability to get people to take action on your content – by clicking, sharing, or commenting.  Heck, you don’t even need to actually create the content yourself – Check out the Lazy Persons Guide To Creating content.

Still need some help Rocking Out?

If you’re not ready to hit the road for your first tour, then you’re in luck.  For the month of December I’ve decided to challenge myself to Blog like a Rock Star with a post once per day.  So if you need a little extra help, or some reassurance that you’re moving in the right direction, I recommend subscribing to this blog for daily updates.

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  • Jonathan, I do wnat to rock like a rockstar and will start to be more consistent, thanks for the inspiration!

  • Alright Lollie, let’s see what you got girl 😉

  • As much as I would like to agree with you, I have to borrow from Mr. Godin to demonstrate a key point: less is more!

    The inevitable decline due to clutter
    Digital media expands. It’s not like paper, it can get bigger.

    As digital marketers seek to increase profits, they almost always make the same mistake. They continue to add more clutter, messaging and offers, because, hey, it’s free.

    One more link, one more banner, one more side deal on the Groupon page.

    Economics tells us that the right thing to do is run the factory until the last item produced is being sold at marginal cost. In other words, keep adding until it doesn’t work any more.

    In fact, human behavior tells us that this is a more permanent effect than we realize. Once you overload the user, you train them not to pay attention. More clutter isn’t free. In fact, more clutter is a permanent shift, a desensitization to all the information, not just the last bit.

    And it’s hard to go backward.

    More is not always better. In fact, more is almost never better.

  • I’m a huge fan of Seth – which book is this from?

    I agree with the point that more is almost never better – but in this post my goal is to give everyone the tools they need to be More Better 😉

  • This is from his blog. I subscribe to his feed. Funny thing is that his blog post came out on the same day as yours or around the same time. Me, i’m just tried and need a vacation, so don’t mind me. You’re doing your thing and as long as you are converting your webtraffic into sales, then maybe you can single-handedly prove Godin wrong.

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